Meet all the festive brand personalities…

Brand Touch measures how different personality traits are perceived in the market, and then creates a mapped-out profile of a brand’s personality. Parameters such as extroversion and agreeableness are evaluated, plotted, and graphed to create a detailed analysis of a brand’s identity. This approach helps your brand align its current perception with the desired one, and to visualise its personality within the market.

For our Christmas quiz, we have applied our Brand Touch technique to link your brand to a well known festive character. Meet everyone below…

Rudolph.pngEbenezer ScroogeJohn McClane
Santa ClausGizmoKevin McAllister
FrostyJack SkellingtonThe Grinch
Bad Santa