Tracking healthcare service performance using Nepas cus..


To ensure that users are consistently offered a great service, continuously measuring patient experience during the crisis… Read more

Striking the right tone has never been more important- ..


Here is a PDF describing Nepa's thoughts and solutions on how to make sure you have the… Read more

Forrester weighs in on marketing measurement and optimi..


We were eager to see Forrester’s latest Now Tech: Marketing Measurement and Optimization Solutions, Q3 2019 report… Read more

Why a recession is a good time to ramp up marketing


After a record 10-years plus of economic growth, the U.S. and other parts of the developed world… Read more

Catch the Second Wave


When digital commerce began its ascent, it looked like we were living in a binary world: Online… Read more

Thriving in a Transformational Time


This year’s Food Marketing Conference at Western Michigan University focused on the ongoing transformation of the industry,… Read more

Omnichannel Revolution Requires New Marketing Measureme..


The new solutions that help marketers thrive Marketing measurement and analytics needs a new playbook. Learn how… Read more

Tackling Your 2019 Marketing KPIs With a Unified Approa..


“How do you really feel about me?” It’s an awkward question in a relationship. It’s also a… Read more

The Future of Marketing Mix Modelling


Marketing Mix Modelling has been available for over 30 years–but it’s now come into a new age… Read more

Marketing Mix Modelling With Facebook


Nepa’s participation in Facebook’s Marketing Mix Modelling partnership and inclusion of long-term brand effects allows leading multi-national… Read more

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