Tag Archives: consumer behavior

The value of a magical experience!


Both of my sons’ hands where all sweaty as they looked up at the huge snow-clad mountain.… Read more

How to steal foot traffic from competitors


Know what drives customers to walk by your competitor’s store and into yours, to drive more visits… Read more

Local is the New Global – Using Customer Feedback..


Customer feedback is the data resource for monumental growth. Enjoy the interview in theaboutpages.com  page 14-16 of… Read more

The impact of advertising must always be questioned


Online advertising is no exception. As P&G Co wants every dollar to add value for their consumers… Read more

Local retailers can use Big Data to bolster growth


Amid a shift to online consumer spending, more than twice as many traditional brick and mortar retail… Read more

We can predict the future


A bold statement indeed, but not unjustified. Within the context of big data, it is conceivable that… Read more

Nepa Enters U.S. Market with Facebook Partnership, new ..


Former Ipsos chief operating officer, Ken Peterson, joins to lead Nepa in the U.S. One of Europe’s… Read more

Talk is cheap – get better and more predictive in..


To quote David Ogilvy: “The trouble [...] is that people don't think how they feel, they don't… Read more

Consumer journeys become more and more complex


And changes in behavior happen faster than ever. Consumers learn about products, compare prices, share opinions, consume… Read more

Transform data into insights – boost your innovation ..


Generate the insights that are relevant to you I get a lot of questions on how to… Read more
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