Nepa AB (publ): Byggmax selects Nepa for Customer Experience program

STOCKHOLM, Sweden (Jan 17, 2020) – Nepa, a leading Consumer Research and analytics company providing solutions to drive growth within Brand Experience, has been chosen by Byggmax to implement a Customer Experience Measurement program to help Byggmax drive growth by focusing on customer experience. 

Byggmax is a leading retailer within the DYI segment with a strong market position in the Nordic DIY market.

Teaming with Byggmax, Nepa will through CX research help Byggmax on their journey to even better understand the most important areas to focus on to drive customer experience.

“Our partnership with Nepa is important to continue to drive our growth agenda by always focusing on the experiences that matter most to our customers”, said Marcus Essesjö, Country Manager Byggmax Sweden.

“Byggmax is a leader in the DIY sector and is committed to truly drive customer insights to customer experience improvements that truly matter to their customers”, Fredrik Östgren, CEO at Nepa. “We are thrilled to help Byggmax on their journey to even better understand the most important areas to focus on to drive customer experience”. 

About Byggmax

Byggmax (Part of Byggmax Group (publ)), a Nordic DIY retailer with over 150 stores in Sweden, Norway, and Finland and the number is growing each year. Byggmax business concept has always been to be the best and least expensive option when consumers wish to buy high-quality building materials. A visit to Byggmax is always simple and efficient.

Byggmax is a clear low-price option consistently offering quality products at a low price, regardless of whether the customer does carpentry as a hobby or is a professional. Byggmax provides items that are most in-demand for the most common DIY projects. With rapidly expanding e-commerce, a wider range is now available, allowing the customer to find everything imaginable for projects in the home.

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