Blog Posts

The consumer narrative and what matters- Covid edition

Moving beyond the latest consumer trends we have been reading about :

  • CONSCIOUS SHOPPING : PURCHASES CENTERED AROUND BASIC NEEDS
  • LEARN & PLAY : DIGITAL IS THE WAY
  • VIRTUAL WORKFORCE: THE NEW NORMAL
  • AN ALWAYS-ON DIGITAL CONSUMPTION: SCREENS ALL THE WAY

To understand more about the consumer narrative and what matters (Covid edition) our team in Nepa India have created an insight report incorporating Quant & Qual methodologies. It uncovers the story in the form of 6 hashtags that define the NOW & LATER of consumer sentiment.

To read the full report download the PDF below or contact us at info@nepa.com.

Download PDF:

The consumer narrative and what matters- Covid edition