NEWS
New energy, new rules – Zaptec joins forces with Nepa to grow in a competitive EV market
Zaptec, one of the most forward-thinking players in the EV charging space, has chosen Nepa as its insights client as it sharpens its brand for the next phase ofgrowth. With a refreshed identity and increasing competition across Europe, the company is doubling down on strategic clarity to stand out in one of themarket’s fastest-growing categories.
Zaptec is turning to Nepa for deeper insight into what drives consumer decisions around EV charging – from expectations to obstacles – and how thebrand can sharpen its relevance across the B2C markets in Sweden and Norway.The outcome will be a clearer path for how Zaptec can grow faster, speak more directly to key segments and stand out in an increasingly crowded space, with insight guiding decisions across marketing, communication and customer experience.
“We’re entering a new phase for our brand, and this requires a stronger understanding of how consumers think about EV charging today. This collaboration with Nepa gives us the insights we need to build well-founded strategies and make informed decisions, ensuring our marketing efforts and activities are directed where they create the greatest impact”.
About Nepa
Nepa, a leader in Brand Experience and Marketing Optimisation, helps some of the world’s most renowned brands drive growth through data. By combining first-class research, cutting-edge technology, deep expertise, and innovative solutions, Nepa delivers actionable insights that fuel business success. Headquartered in Stockholm, Sweden, with offices in Norway, Finland, Denmark, the UK, the USA, and India, the company is listed on the Nasdaq First North Growth Market and has been publicly traded since 2016.
“The EV space is one of the most dynamic markets in Europe right now – fast-growing, highly competitive and full of potential. Zaptec is at the forefront of that evolution. With the right insights, they can move faster, act smarter and turn complexity into competitive advantage. We’re proud to support their journey.”
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