Consumer insights that drive innovation, development and sales.

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Blog Post

How to measure your brand strength

January 14, 2022
The US Engineer W. Edwards Deming once said, “just because you can measure everything, doesn’t mean you… Read more

Blog Post

Forget me not, how to stand out and be remembered

December 16, 2021
According to Greek mythology, Zeus was naming all things on earth. Just when he thought he had… Read more

Blog Post

Block the background noise, listen to the music. Making..

December 10, 2021
Brand tracking is important. A continuous and holistic measurement of brand health and communications helps brands to… Read more

Whitepaper

How to scale the effect of social media with Brilliant ..

December 8, 2021
How do you as an advertiser best utilize social media advertising to strengthen brand and sales? In… Read more

Blog Post

Introduction to Brand Touch – are you Batman or the J..

November 30, 2021
Every good story has a hero and a villain. We can all picture the hero being brave,… Read more

Webinar

Nepa and RealityMine webinar: How to drive growth with ..

November 26, 2021
Webinar: How to drive growth with strategic marketing insights by Kalle Backlund, Head of MMM and Kit Sandford,… Read more

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Blog Post

The meaning of sustainability for Indian consumers

November 8, 2021
An increasing number of brands consider sustainability an integral part of their business and communications strategy. After… Read more

Coverage – Customer Experience Magazine – How can a..

October 25, 2021
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Press Release

Marketing Society article by Robert Beatus: New challen..

October 21, 2021
LONDON, United Kingdom (October 21st, 2021) - Robert Beatus, Head of R&D at Nepa, shares why it's… Read more

Webinar

SWEDMA webinar – How can you get a comprehensive ..

October 20, 2021
Webinar: How can you get a comprehensive picture of the effects of marketing? by Kalle Backlund, R&D,… Read more

Blog Post

A consumer’s Path to Purchase is never linear

October 19, 2021
Understanding the Omnichannel Path to Purchase is no longer a nice to have, but a must have… Read more

Press Release

MTV Insights Studio and Nepa collaboration – MTV ..

October 13, 2021
MTV Insights Studio launches MTV Youth Study 2021 ‘Atmanirbhar by Circumstance’ A go-to handbook on all things… Read more

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