Consumer insights that drive innovation, development and sales.

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Driving long-term and short-term sales using Facebook a..

October 6, 2020
Social media platforms are used by one-in-three people in the world and more than two thirds of… Read more
Webinar

Brand is back panel discussion

July 7, 2020
Live panel debate "Brand Is Back - Covid edition", lead by our UK stars Lindsay Parry (previously Cowan) and Sam… Read more
In the News

The consumer narrative and what matters- Covid edition

June 10, 2020
Moving beyond the latest consumer trends we have been reading about : CONSCIOUS SHOPPING : PURCHASES CENTERED… Read more
Blog Post

Outsmart competitors by tracking willingness to pay

May 19, 2020
The actual purpose with most companies’ brand investments is to create an incremental value for its customers.… Read more
Blog Post

Nepa’s syndicated 6-month video game tracker with Cor..

April 23, 2020
Why start a video game tracker now? The coronavirus pandemic is currently causing the world enormous suffering… Read more
Blog Post

Tracking healthcare service performance using Nepas cus..

April 21, 2020
To ensure that users are consistently offered a great service, continuously measuring patient experience during the crisis… Read more

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Blog Post

Striking the right tone has never been more important- ..

March 30, 2020
Here is a PDF describing Nepa's thoughts and solutions on how to make sure you have the… Read more
Blog Post

Navigating the COVID-19 world

March 20, 2020
Here is a PDF describing Nepa's thoughts on how to approach market research and opportunities during COVID-19.… Read more
Blog Post

Optimize your marketing budget with Marketing Mix Model..

March 5, 2020
In today’s world, making sure your marketing budget is optimally utilised across all channels and target groups… Read more
Blog Post

Brand Tracking is key to increase Brand Awareness

February 24, 2020
The old saying “out of sight – out of mind” is never as true as when it… Read more
Blog Post

What is brand tracking and why is it important?

February 17, 2020
Brand tracking is a vital ingredient in your marketing operations. Imagine setting up target goals, launching large… Read more

Brand tracking – your most valuable marketing too..

February 12, 2020
If you are new to marketing, or have just taken over a brand, then your first order… Read more

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