Trusted by Leading Brands

OVERVIEW

SMARTE INDSIGTER – HURTIGERE BESLUTNINGER

Brand tracking, der giver dig svar, du kan handle på
Marketingchefer forventes at dokumentere effekt hurtigere end nogensinde før. Du har brug for en løsning, der viser, hvad der virker – uden at vente på rapporter.

Med Nepas Brand Tracking følger du brandets udvikling løbende. AI-forstærkede indsigter og data direkte fra forbrugerne viser, hvad der driver effekt – og hvor risiciene ligger.
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Solutions

LØSNINGEN PÅ DINE STØRSTE UDFORDRINGER


Tag bedre beslutninger med Nepas Brand Tracking.

Med vores løsning ser du brandets reelle præstation – ikke kun overfladiske KPI’er.
Takket være AI-drevet trendanalyse og intuitive dashboards opdager du afvigelser tidligere, finder reelle vækstmuligheder og kobler investeringer til brandudvikling – i realtid.

Sig farvel til langsomme, fragmenterede målinger og tag beslutninger med sikkerhed.

Læs mere om, hvordan Nepa hjælper dig med at bygge stærkere brands

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FUNKTIONER

Dybdegående indsigter. Hurtigere vækst.

Brand health i realtid

Følg kendskab, holdning og loyalitet – og reager, før markedet ændrer sig.

AI-drevet trendanalyse

Identificér mønstre, der ellers ville gå under radaren – med modeller trænet til at finde reelle forandringer.

Kampagneanalyse

Mål, hvordan kampagner og medieinvesteringer påvirker brandets styrke, loyalitet og langsigtede vækst.

EXPERTISE

SÅDAN HOLDER DE FØRENDE BRANDS SIG FORAN

Hvad adskiller brands, der vokser, fra dem der halter bagefter?

I vores korte video ser du, hvordan bedre indsigter, hurtigere beslutninger og dybere forbrugerforståelse gør en reel forskel.
Overvejer du at tage næste skridt i din brandmåling? Start her.

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Add-ons

TILLÆGSMODULER

Take your insights to the next level. Nepa’s add-ons are designed to seamlessly extend the power of your core solutions—like Brand Tracking and Campaign Pulse—by adding new layers of actionable data, advanced analytics, and expert guidance. Each add-on gives you sharper answers to your most important business questions, helping you move from measurement to impact even faster.

AI trend boost

Unlock deeper brand insights with AI-powered trend detection. Instantly spot emerging patterns in your tracking data, predict shifts in consumer behavior, and act faster to capture new growth opportunities.

Insight meetings

Turn brand tracking data into actionable decisions. Regular insight meetings bring key stakeholders together to interpret results, identify growth opportunities, and align on the actions that matter most for your brand’s future.

Media performance

Understand how your media investments drive brand strength and sales. Connect real-time campaign data with brand tracking to reveal which channels and messages have the greatest impact—and optimize spend for maximum growth.

WHY CHOOSE US

PROAKTIVE INDSIGTER – FOR ALVOR

Vi leverer ikke bare data – vi leverer klarhed. Med vores tilgang er du altid et skridt foran, ikke bare opdateret.

Onboarding

Allerede fra start sætter vi fælles mål og KPI’er. Vi sikrer de rigtige målepunkter, målgrupper og dashboards – tilpasset din forretning.

Løbende support

Dit ekspertteam overvåger resultater, markerer ændringer og guider dig til beslutninger, der gør en forskel. Ingen supportsager – kun svar.

Indsigtsmøder

Vi leverer strategi – ikke kun status. I løbende møder omsætter vi data til indsigter, der styrker din ROI og markedsstrategi.

CASE STUDIES

See how customers use brand
tracking to grow better

Fastighetsbyrån er Sveriges største ejendomsmæglerkæde med over 270 kontorer i hele landet. I en konkurrencepræget branche med lang tid mellem køb, er det afgørende at have et stærkt brand og…
LÆS KUNDHISTORIE
Kellogg’s arbejder sammen med Nepa for at få adgang til realtidsindsigter om, hvad deres markedsaktiviteter rent faktisk resulterer i – med Nepas tjenester kan Kellogg’s styrke brandets position og finde…
LÆS KUNDHISTORIE
Med Nepas indsigter kan MTV analysere kampagner på vegne af deres kunder – og styrke både strategien og væksten.
LÆS KUNDHISTORIE
Med Nepas brand tracking får VARNER insikter i realtid – och kan fatta beslut som bygger starkare varumärken och ökar tillväxten.
LÆS KUNDHISTORIE
Gennem et tæt samarbejde får GANT realtidsindsigter, som gør det nemmere at træffe de rigtige beslutninger - og bygge et stærkere brand over tid. 
LÆS KUNDHISTORIE

case studies

See how customers use brand
tracking to grow better

GANT trusts Nepa to help it grow

Through a strong partnership, Nepa equips GANT with real-time insights, driving smarter decisions and sustained growth.

READ CUSTOMER STORY

DYNATA RISE
AWARDS 2023

Award winning surveys

At the core of our research lies well-designed, engaging surveys. Crafted by industry experts and programmed by a dedicated team, we use one of the leading survey tools to ensure the highest quality responses. In 2023, Nepa received the Dynata Rise Award, recognising us as one of the best in the industry for achieving respondent engagement that leads to better quality answers. We focus on AI, employing a survey scoring tool that automatically disqualifies respondents based on multiple evaluation factors, ensuring valid, engaged responses.

GET STARTED

Regain productivity and power connection with brand tracking.

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FAQ

Quick answers to questions you might have

Unlike traditional trackers that deliver data weeks later, Nepa provides real-time brand health insights powered by AI-enhanced analysis. This means you can act faster, spot risks earlier, and make smarter marketing decisions—without waiting for static reports.

Our AI models continuously scan your brand data to detect trends, highlight risks and opportunities, and link campaigns to brand outcomes. You’ll see changes as they happen—not weeks later—so you can adapt strategy in real time.

You can track brand awareness, perception, loyalty, and campaign impact. Add-ons like Category Entry Points, BrandPremium, and Brand Touch let you go even deeper—quantifying brand equity, mental availability, and emotional positioning.

Yes. From onboarding, we tailor your dashboards around your KPIs, filters, and audiences. You’ll get clear, easy-to-use views that deliver clarity, not clutter, and support faster decision-making.

You’ll have a dedicated team of experts monitoring your data, flagging important shifts, and guiding actions—no ticket system needed. We also hold regular insight meetings to turn data into strategy and help you prove ROI.

It’s ideal for marketing leaders who need to prove brand impact quickly, optimize spend, and connect efforts directly to growth. Especially valuable for brands seeking to move faster and stay ahead of shifting markets.

Just book a demo. In less than an hour, we’ll show you how smarter tracking can elevate your strategy and accelerate brand growth—starting today.

Our PRODUCTS

Products that power growth

Still guessing what’s driving your brand growth? Stop.

With Nepa, you don’t just collect data—you unlock clarity, direction, and results.

Our products are built to bridge the gap between insight and action. Whether you’re launching a campaign, evaluating media impact, or planning your next move—Nepa gives you the tools to know what works, what doesn’t, and what to do next.

From brand building to conversion-driving, we’ve got your back.

Dive into our portfolio below. These aren’t just products—they’re growth engines.

Our Products

Brand Tracking

Your brand. In real time.

Track perception shifts and see how your marketing really lands.

Track in Real Time
Marketing Mix Modelling

Know what works. Fix what doesn’t.

Identify which channels drive actual business impact—continuously.

SEE WHAT’S WORKING
Campaign Evaluation

No more flying blind.

See which campaigns lift your brand—and which ones tank it.

EVALUATE CAMPAIGNS