NEWS
We continue our growth journey by welcoming three new partnerships: tech platform Wolt, retail chain Clas Ohlson, and beauty brand Maria Nila. Across three industries and multiple international markets, Nepa will deliver strategic insights that drive real business results.
“Securing three new clients in completely different industries shows the strength of our offering, our ability to deliver both breadth and depth, locally and globally. Whether it’s strengthening a brand in a new market or understanding what drives an in-store visit, we have the model to turn insight into action and tangible business impact,” says Anders Dahl, CEO at Nepa.
Wolt scales up global insight work with Nepa
Wolt, the fast-growing tech platform for food, grocery and retail delivery, has chosen Nepa as its strategic partner for global brand tracking. Nepa will deliver continuous insights on how Wolt’s brand, competitors and customer groups are developing, across both established and growth markets.
“After a thorough evaluation, we chose Nepa for their industry-leading solutions, flexible approach and proven ability to deliver relevant insights globally. We need a partner who can track our brand across many markets while understanding local dynamics. Nepa’s solution gives us the overview and adaptability to make smarter, real-time decisions,” says Elizabeth Harjunpää, Consumer Insights Manager at Wolt.
We’re proud to be Wolt’s choice of insights partner. Contributing insight in such a fast-moving, competitive and data-driven industry proves the impact of our offering, both operationally and strategically,” says Anders Dahl, CEO at Nepa.
Clas Ohlson deepens insight-driven work around customer and category
To strengthen its brand position in the home category and meet new demands in retail, Clas Ohlson has selected Nepa as its partner. Nepa will help Clas Ohlson map the drivers behind store visits, supporting stronger communication and customer propositions. The partnership also aims to build a foundation for data-driven decisions in areas such as brand strategy, assortment, and customer experience.
“It’s critical for us to truly understand what drives customer behavior, especially as retail conditions change rapidly. With Nepa’s support, we can strengthen our relevance, enhance the customer experience, and act on the right insights at the right time,” says Gustav Hernebrant, Head of Marketing & Media at Clas Ohlson.
Maria Nila targets US growth with Nepa as insights partner
Maria Nila, the Swedish beauty brand known for its sustainable, vegan products, is taking the next step in its global expansion with a focus on the US market. Together with Nepa, they will lay the groundwork for this growth through an in-depth analysis of the US beauty category, uncovering the insights needed to meet new consumer needs and sharpen their market strategy.
“For us, it’s crucial to understand how to meet new consumer needs and expectations, especially in a dynamic market like the US. We look forward to working with Nepa to gain the insights we need to make even stronger strategic decisions and support our global expansion,” says Louise Johansson, Head of Marketing & Communication US at Maria Nila.
For more information, please contact:
Ulrika Berg, Marketing Director +46 72 568 77 08