Blog Post

The 4 Keys To Mastering Path to Purchase


Key #1 – True Omnichannel Understanding As digital’s presence grew over the past two decades as both… Read more
Press Release

Plantagen, European specialty retailer, announces custo..


Retailers seeking an advantage over local competition turn to Nepa’s Consumer Science Platform Stockholm  Nepa, a leading consumer science platform providing customer experience… Read more
Blog Post

Awesomeness in Omnichannel |  Summer 2018


As consumers become more connected, some companies are embracing Omnichannel better than others and reshaping the way… Read more
Webinar

Path to Purchase Webinar With Lindsay Cowan


Lindsay Cowan explains how brands can influence shoppers on their increasingly complex paths to purchase goods and… Read more
Blog Post

How to Embrace the Retail Revolution


Dramatic changes in technology and shopper expectations are fueling a revolution in the retail industry. Retailers that… Read more
Press Release

Psyonix, acclaimed video-game developer, selects Nepa f..


Nepa will measure brand KPIs of Rocket League® and Psyonix sponsorships on a continuous basis in five… Read more
Blog Post

Retail Revolution Webinar w/ Matt Nitzberg


Are You Prepared For Rapid Changes In Retail? Our resident retail expert Matt Nitzberg is back from… Read more
Blog Post

Path to Purchase – Connecting Dots in the “..


Recently we covered the basics of Path to Purchase in our Q&A with Matt Nitzberg. This week,… Read more
Blog Post

Important Customer Experience Learnings From The CXPA I..


It's been two weeks since we've returned from New Orleans where we connected with over 300 other… Read more
Blog Post

Path to Purchase – What’s New and Emerging


Shopper Marketing expert Matt Nitzberg recently joined Nepa as the Chief Client Officer of Nepa US. Matt… Read more
Blog Post

Radio Advertising – from Good to Great


If you’ve lost sleep wondering how to make your radio advertisements great and missed the recent MTG… Read more
Blog Post

Common mistakes that will make your radio ad flop!


Nepa and MTG radio recently analyzed over 170 radio ads on 70 dimensions each to determine what… Read more