Blog Post

When Season Ticket Holders Don’t Renew


Getting repeat customers is the holy grail of most businesses, and what’s better for that than a… Read more
eBook

Empower Employees Win Customers


Win in the Age of the Customer with Empowered Employees Learn how measurement and analytics can lead… Read more
Blog Post

Does Your Sports Strategy Rely Too Much on GameDay Tact..


“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.”… Read more
Blog Post

Tackling Your 2019 Marketing KPIs With a Unified Approa..


“How do you really feel about me?” It’s an awkward question in a relationship.  It’s also a… Read more
Blog Post

3 Key Takeaways from The National Grocers Association S..


As someone who has worked in the customer experience space for over 20 years, across multiple industries,… Read more
Blog Post

Former SAS CEO, Jan Carlzon, on Empowered Employees and..


My philosophy is that every department has one objective: develop customer satisfaction by meeting customer needs.  Everything… Read more
Blog Post

5 Key Takeaways – National Sports Forum 2019


I recently attended my first National Sports Forum in Las Vegas and, Wow – what an event… Read more
Blog Post

3 Signs Your DIY CX Measurement is Weakening Your CX St..


Developing a customer experience strategy is easier said than done. It’s a process that needs to be… Read more
Blog Post

Making good things happen on the omnichannel path to pu..


The old proverb has it that “good things come to those who wait.” According to the Internet,… Read more
Blog Post

Brand Health Measurement: Developing Your Brand’s Cor..


Performance marketing KPIs get a lot of attention these days, and that’s understandable. But, if that’s all… Read more
Whitepaper

The Future of Marketing Mix Modelling


Marketing Mix Modelling has been available for over 30 years–but it’s now come into a new age… Read more
Press Release

Natural skincare manufacturer Liz Earle maximizes profi..


Data-driven decision-making results in £1,200,000 profit increase Stockholm, Sweden Nepa, a leading Consumer Science company providing customer… Read more