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Brand Tracking

Manage, track, and grow your brand with always-on, actionable insights.

Marketing Mix Modelling

Monitor and optimise the long and short-term effects of your marketing efforts.

Campaign Evaluation

Measure and track your campaign’s performance before, after, and as it happens.

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The Taj Mahal Hotel - Mumbai

Blog Posts

What is the value of emotions for a brand?
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Portrait of pensive business woman wearing glasses at workplace in office. Young handsome female worker using modern laptop

Blog Posts

Unveiling the mystery of brand tracking: The top questions answered by trackers
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Stockholm, Sweden - March 3, 2021: Close-up view of the telecom operator 3 ( Hi3G Access AB) logotype at the head office in Stockholm.

Blog Posts

Tre’s brand revamp: Strategy for profitable growth
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Business portrait - businessman using laptop computer in office, thinking. Happy middle aged man, entrepreneur working online.

Blog Posts

Have your cake and eat it: How brand building campaigns can drive both short and long-term sales
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City Hall in Stockholm, Scandinavia, Sweden

Blog Posts

Salience vs. Differentiation: Is being famous enough for a brand to succeed or does differentiation really make the difference?
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A scenic view of the famous Somerset House in London under a wispy sky

Blog Posts

The Nepa Marketing & Insights Dinner 2023
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Shot of a beautiful young woman holding a remote control while sitting on the couch at home.

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How “Tested Concepts” Shape Our Favourite Genres
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