Consumer insights that drive innovation, development and sales.
Blog Post
Path to Purchase – What’s New and Emerging
May 18, 2018Shopper Marketing expert Matt Nitzberg recently joined Nepa as the Chief Client Officer of Nepa US. Matt… Read more
Blog Post
Radio Advertising – from Good to Great
May 17, 2018If you’ve lost sleep wondering how to make your radio advertisements great and missed the recent MTG… Read more
Blog Post
Common mistakes that will make your radio ad flop!
May 17, 2018Nepa and MTG radio recently analyzed over 170 radio ads on 70 dimensions each to determine what… Read more
Blog Post
CX Next Recap: Empathy, Emergence, and Money
May 11, 2018As Customer Experience (CX) professionals gather in New Orleans for the Customer Experience Professionals Association (CXPA) 2018… Read more
Event: Level up your CX
February 15, 2018Welcome to an exclusive opportunity to "Level Up your Customer Experience". It´s a free CX seminar that… Read more
Blog Post
Retailers are you ready for 2018?
February 12, 2018Retail continues to be at a tipping point with shoppers that are drastically different than even 3… Read more
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Nepa insight partner to Oriflame
January 30, 2018Oriflame choose Nepa as insight partner for global brand research. There is a common denominator among successful brands. They… Read more
Blog Post
The value of a magical experience!
January 12, 2018Both of my sons’ hands where all sweaty as they looked up at the huge snow-clad mountain.… Read more
Blog Post
What you learn when world class CX leaders come togethe..
January 11, 2018As the holiday spirit swept into New York in early December, Nepa hosted a round table discussion… Read more
eBook
How to steal foot traffic from competitors
December 12, 2017Know what drives customers to walk by your competitor’s store and into yours, to drive more visits… Read more
eBook
Local is the New Global – Using Customer Feedback..
November 17, 2017Customer feedback is the data resource for monumental growth. Enjoy the interview in theaboutpages.com page 14-16 of… Read more
Blog Post
Data Everywhere – Insights Not Found
November 1, 2017Why should we be looking at insights to inform our decisions? The simple answer, money. It's that time… Read more