Learn how a Global FMCG won a new market by understanding the omnichannel Path to Purchase built on custom, rich shopper datasets & best-in-class analytics
Touchpoint effectiveness scoring using chain modeling
Touchpoint frequency analysis
Touchpoint interaction analysis
Accurate Research Online, Purchase Offline (ROPO) metrics
Identify moments of influence
This website uses cookies. We use cookies to make our website work better and improve your online experience. By continuing to browse this website you accept the use of cookies, read more about cookies and our policy.