Solutions

Brand Tracking

Manage, track, and grow your brand with always-on, actionable insights.

Marketing Mix Modelling

Monitor and optimise the long and short-term effects of your marketing efforts.

Campaign Evaluation

Measure and track your campaign’s performance before, after, and as it happens.

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Make
the right
decisions

Keep your finger on the pulse with
Nepa’s Marketing Intelligence tools.

THE PROBLEM

The marketing landscape is undergoing a radical transformation, leaving marketers grappling with fragmented insights and opaque strategies.

Today, the choice is to adapt, or fade into obscurity.

The struggle is real

78%

of marketers will lose budget if ROI is not demonstrated

500%

increase in the touchpoints brands need to measure now

90%

of teams saw higher workloads, without bigger budgets

THE SOLUTION

Sharpen your approach

Amplify your brand and galvanise your strategy with Nepa’s comprehensive solution to today’s marketing challenges.

  • Democratise your data across your brand
  • Unparalleled insights into your marketing landscape
  • Transform raw data into true strategies
  • Demonstrate your impact with tracked KPIs
  • Make informed decisions
  • Maximise success in real-time

Build your legacy

Time-tested success with Nepa’s Marketing Intelligence tools.

Customers since 2011

Customers since 2011

Customers since 2016

MARKETING INTELLIGENCE TOOLS

Your all-in-one marketing command centre

Siloed data leads to missed opportunities. Our tools work together to drive business growth and enhance brand health.

Brand Tracking

Access reliable, accurate, and actionable brand health data collected continuously for unparalleled insights.

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Media Mix Modelling

Accurately pinpoint the ROI of all your marketing investments by analysing the effectiveness of each channel.

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Campaign Evaluation

Rapidly prove the impact of your campaigns and identify growth opportunities to drive business success.

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WHAT YOU'RE MISSING

Finally, a complete picture

When you look at brand, comms & media mix separately, you’re missing answers to the big questions.

Brand Tracking

Marketing Mix Modelling

Campaign Pulse

OUR PRODUCT

Adapt to win

Manage pricing, brand personality, brand assets, and category drivers to place customers at the heart of your marketing decisions and be prepared to win.

Brand Positioning

Measure your brand health and track it over time.

Audience

Create distinct groups within your consumers to effectively target them in communications.

Pricing

Quantify the effect of pricing/offering changes on your demand.

Shopper Marketing

Understand shopper behavior and planograms to help your brand win in store.

Innovation

Unearth growth opportunities to inform your future strategy.

CASE STUDIES

Transformative success

From global brands to budding startups, businesses of all kinds have leveraged Nepa’s insights to unlock new opportunities, optimise strategies, and drive tangible growth.

See for yourself how Nepa can transform your business.

Read case studies

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