Tag Archives: market research

Why a recession is a good time to ramp up marketing


After a record 10-years plus of economic growth, the U.S. and other parts of the developed world… Read more

Webinar – Does your data have purpose?


We see many companies out there – both market research and customer experience – talk about democratizing… Read more

The impact of advertising must always be questioned


Online advertising is no exception. As P&G Co wants every dollar to add value for their consumers… Read more

Local retailers can use Big Data to bolster growth


Amid a shift to online consumer spending, more than twice as many traditional brick and mortar retail… Read more

Consumer journeys become more and more complex


And changes in behavior happen faster than ever. Consumers learn about products, compare prices, share opinions, consume… Read more

Get full return on your marketing investments


Make continuous use of marketing insights Today ROI on marketing investments is top of mind for senior… Read more

Innovation and the power of consumer insights


Businesses that thrive are investing in continuous innovation powered by continuous consumer insights. They don't sit and… Read more

A study about the future of journalism


Introducing the voice of the consumer The major media players in Sweden have developed the prerequisites for… Read more

Customers Decide What Goes – Building Towards Custome..


Being customer-centric is vital in an increasingly competitive and fast paced business environment. Most companies understand this… Read more

Get personal and monetize your customer data


Zoom in on the individual consumer A consumer centric approach is not just a passing fad that… Read more
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